July, 2018 (Vancouver, BC). The mission at DRIVE is about helping young players and coaches develop better in the minor leagues. We are pleased to announce a new Minor League Hockey Association Sponsorship Program being designed to help lower the barriers of non-profit minor league hockey associations being able to access the DRIVE Hockey Analytics system. A recent survey of BC Hockey Member Associations showed that Long Term Player Development ranked as their top priority, and Coaching as fourth. DRIVE’s new sponsorship program subsidizes the cost of equipping home rinks with the DRIVE player tracking technology and reduces costs associated with teams or individual players accessing the system. DRIVE also is allocating a budget towards sponsoring association tournaments and web portals. The new program is available for non-profit minor league hockey associations, and currently available in Canada and the US and is planned to be available in the 2019 season. DRIVE is now taking requests from Minor League Hockey Associations here.